A new home court for the Houston Rockets was being built (unknowingly by whom). In mid 2003, the company was unmasked. It was Totoyota. They announced it along with the new Rockets logo and theme at the ground floor of the new arena (before its completion). Toyota needed Stage Directions to assure an effective technical presentation with audio, projectors, and the numerous other equipment involved in staging. This is a handheld camera view from the seats.